MF 151 : Scott Beebe on Liberating Small Businesses From Chaos to Move Forward
Scott Beebe is an entrepreneur and small business consultant. Today, Scott will share how small business owners can liberate themselves from chaos to grow and move forward.
Successes at a glance:
Scott describes his life as a “fragmented blueprint,” filled with lots of transitions. Scott spent a lot of his youth moving around the country as his Dad got new jobs and promotions. He eventually ended up in South Carolina, where he lives today. Scott graduated from school and enrolled in a seminary to study theology. He had a clear passion for his faith and for business but he didn’t know where to take his career. Scott ended up working for Pfizer and eventually found himself in a conflict between the spiritual and the business world. Scott decided to follow his spiritual calling and left Pfizer to go work for a church in Texas. Eventually, Scott went back to Pfizer for a time and left again to help a friend launch a church in 2013, where he worked as an international administrator in Nigeria. Then, on February 27th, 2017, Scott walked into the main office in Texas as the international administrator and left with no job. The board had experienced a meltdown with a number of its members resigning, resulting in Scott’s position disappearing with them. Scott decided to take stock of his life. He hired a coach and went back over his fragmented blueprint to try to figure out his next move and his big why. Scott discovered his superpower: the ability to see pitfalls and opportunities in businesses that others, including the owners, miss. Scott spent time with small business owners, launching a podcast to document their struggles and pain points. As he shares on this episode, many small businesses are in crisis without a plan or a vision of where they need or want to go. At the time, Scott wasn’t sure what the business would be or exactly what it would do, but he knew he had an underlying passion for vision, mission, values, and putting systems in place. Scott soon discovered that a lot of businesses lacked that. That’s when it became clear that his big why was to become a small business coach and to launch My Business on Purpose.
Scott’s big why:
Scott’s favorite day is Monday. Why is his favorite the day the one most dread? Because Scott wakes up every day with a clear, single goal in mind: liberate small businesses from chaos.
Biggest challenge today:
The courage to grow. Scott describes himself as an “engineer in front of a desk” who loves to build systems and processes. But when it comes to marketing automation, Scott struggles with this aspect of the business.
Moving forward past that challenge:
Scott describes his current state as a “holding pattern” but still in constant contact with the “radio towers.” As Scott shares, his business’ biggest asset is it “narrow brilliance.” By embracing Facebook Live and podcasting, Scott has dug his heels into two narrow but very viable niches and is casting his “fishing pole” there to connect with the clients who will most benefit from his services. Scott is also using podcasts to answer his clients’ biggest questions, turning it into a just-in-time audio platform to solve their biggest pain points.
A valuable tip for that small business owner to do more and grow:
After speaking with a number of small business owners, Scott identifies the number one problem holding most small businesses back: they have no idea where they’re going. So Scott’s advice is to start by writing down your vision. Citing Michael Gerber’s The E-Myth Revisited: if “you don’t write it down, you don’t own it.”
Favorite business tool of choice:
Google Drive: a filing cabinet and art studio in one!
BossJock Studio App: when Scott comes out of a client meeting, he can hop in his car and do a podcast right on his phone to deliver real-time content that can help his ideal listener base (small business owners).
How is Scott moving forward today:
12 Week Year by Brian Moran: every 13 weeks, pull out the 12-week template and set, review, update 3 goals for that 13 week period. Break down each goal into steps and have each team member build his or her own steps to match the business’ goals and to hold one another accountable.
Start Moving Forward with Audible and two free audiobooks:
Try out Amazon Prime for 30 days free.
Who is Scott in five years?:
In five years, Scott and his wife, Ashley, will be approaching 25 years of marriage. Two of their three children will be in college and one will be a senior in high school. Scott has a family vision and mission statement: “be a light through adventure, creativity and time around the table.” Monday will still be Scott’s favorite day of the week, working with small businesses and freeing them from chaos. Scott won’t be working less since he loves what he does but will be working with more flexibility so he can maximize the family time and fulfill the family vision / mission.
“Joe Callaway says in his book, Magentic, ‘vision without implementation is hallucination.’ That’s really it. You can sit like a piece of gum and chew on that and that quote itself will provide flavor for a long period of time.”
Connect with Scott: